Bell & Ross

Bell & Ross

The Origin

The founding idea of Bell & Ross is that time is essential for professionals of the extreme.The functional designof Bell & Ross watches is inspired by the key instrument used by professionals: the dashboard. Therefore, function primes over design: the essential is never compromised by the superfluous.

The Mission

Bell & Ross watches were born out of the passion and obsession we have for delivering the clearest and most reliable time to
professionals.

Bell & Ross guarantees it by combining and perfecting 4 essential design principles in each watch:

1. Legibility: Priority in design is given to the clarity of the dial for fast and easy read.

2. Functionality: Each instrument is designed to provide the user with specific and practical time functions.

3. Precision: Bell & Ross watches are made with the most rigorous and traditional Swiss technology to guarantee the most accurate time.

4. Reliability: Bell & Ross watches are built with Military specifications to endure the most extreme circumstances in water, air or land.

The Credentials

All the watches Bell & Ross produces adhere to strict Military specifications. Its high standards have been recognised by many professional organisations.

Today, Bell & Ross is the official supplier of watches for:

• Air Force pilots
• Elite Police
• Anti-mine military squads
• Submariners
• Space Lab Mission