‘Un plan parfait’ for the Jaeger-LeCoultre Reverso

In her new comedy film, Jaeger-LeCoultre ambassadress and face of the brand’s advertising campaign, Diane Kruger wears the iconic watch of the Manufacture: the Reverso.

The character of Isabelle played by Diane Kruger wears a Jaeger-LeCoultre Reverso Duetto in yellow gold and Pierre played by Robert Pagnol wears a Master Ultra-Thin 38 watch in pink gold.

“It is my first comedy and I enjoyed it a lot. Filming in Kenya was unique!”, says Diane.

Being a friend of the brand for many years now, Diane Kruger is a proud owner of a Grande Reverso Lady Ultra-Thin that was personalized for her.

The relationship between Diane Kruger and Manufacture Jaeger-LeCoultre started many years ago. “I truly love Jaeger-LeCoultre watches, says Diane, – they are timeless and elegant. When I went to visit the Manufacture, I was impressed with their experience and knowledge and most importantly precision in watchmaking. It confirmed my admiration!”

A successful woman in love (Diane Kruger) tries to break her family curse of every first marriage ending in divorce, by dashing to the altar with a random stranger before marrying her boyfriend.

A major player in watchmaking history since 1833, Jaeger-LeCoultre is the first Manufacture to have been established in the Vallee de Joux, Switzerland. It played a pioneering role by uniting the full range of technical and artistic professions under one roof and made an indelible imprint on the watchmaking development of the entire region. The Manufacture has an impressive range of world firsts, superlative creations and legendary models to its credit, including the Reverso, the Duoplan, the Master Control, the Memovox Polaris, the Gyrotourbillon and the Atmos. Guided by time-honored know-how and a constant quest for technical enhancements, the master-watchmakers, engineers and technicians craft each watch in harmony with the same passion. Each masterpiece, heir to 180 years of expertise, benefits from cutting-edge technologies while being crafted in harmony with the noblest traditions of the Vallée de Joux. Building on a vast heritage encompassing 1,231 calibres and 398 registered patents, Jaeger-LeCoultre remains the reference in high-end watchmaking.