Silver Arrow

Back to the future for the LONGINES SILVER ARROW

LONGINES SILVER ARROW breathes life back into a model characteristic of the 1950s: a resolutely forward-facing time when race cars and supersonic aeroplanes appealed to the imaginations of young and old alike. It is this futuristic spirit that inspired the original design of the “Silver Arrow”, revisited in a way that is loyal to the brand’s Heritage pillar. Driven by an exclusive self-winding movement fitted with a silicon balance-spring, the LONGINES SILVER ARROW comes with a five-year warranty.

The “Silver Arrow” adventure began in 1955. That year, Longines held an in-house contest to find the name for a new timepiece with an avant- garde design. A name emerged that was based on one of the 450 proposals: “Silver Arrow”, a reference to the famous sports cars that dominated the racing circuits of the era.

The first “Silver Arrow” was released by the Longines factory in 1956. At the time, each of the brand’s collections bore an emblem. The “Silver Arrow” symbol was a supersonic plane flying through the stars. By making a connection between racing circuits and celestial paths, Longines confirms its connection with the world of aeronautics and its pioneers.

Today, Longines brings the model back to life with the new LONGINES SILVER ARROW. This timepiece, characteristic of the watches of the 1950s, shows an understated elegance and distinctive silhouette, and is powered by cutting-edge watchmaking technology.

The LONGINES SILVER ARROW has a 38.50 mm steel case which contains a self-winding mechanical movement (L888.5) with a silicon balance-spring to ensure high-precision accuracy and enhanced resistance to magnetic fields. To prove its reliability, this new timepiece comes with a five-year warranty.

Resolutely minimalist, its silver opaline dial features striated indexes – like the original version – and sword-shaped hands, and both of these features are coated with Super- LumiNova®. The absence of a date display and of a “self-winding” indication contributes to its understated character while maintaining the spirit of the original timepiece.

This timepiece features a box-shaped sapphire glass with a multi-layered anti-reflective finish, as well as a screw-down back engraved with the “Silver Arrow” emblem. A matte brown leather strap with a soft texture and vintage finishes completes this elegant composition.

Longines has been based at Saint-Imier in Switzerland since 1832. Its watchmaking expertise reflects a strong devotion to tradition, elegance and performance. With many years of experience as a timekeeper for world championships in sport and as a partner of international sports federations, Longines has forged solid and lasting links with the world of sport over the years. Known for the elegance of its timepieces, Longines is a member of the Swatch Group Ltd, the World’s leading manufacturer of horological products. With the winged hourglass as its emblem, the brand has outlets in over 150 countries.