Lake Baikal Limited Edition

Lake Baikal Limited Edition

Oris continues its mission to conserve water,  the source of life, with a watch supporting a project based at Siberia’s vast freshwater lake Lake Baikal Limited Edition Oris continues its mission to conserve water, the source of life, with a watch supporting a project based at Siberia’s vast freshwater lake 

A deeper issue

Oris’s mission to protect  and conserve water moves  to Siberia and to the world’s largest source of fresh  water – Lake Baikal

As we begin a new decade, the vital role of water has never been more apparent. While some parts of the world suffer because of droughts and fires, others are washed away by filthy flood waters. And according to a joint report by the World Health Organization and UNICEF last year, 785 million people still don’t have clean water close to home.

At Oris, we believe we have a shared duty to behave responsibly and to look after our world and our climate. We are on a mission to bring ‘Change for the Better’, working with non-profit organisations and conservations agencies all over the world, with a particular focus on water, the oceans and the life they contain. We believe that if we don’t act now, it may be too late, but that together we can make a real difference.

With that in mind, Oris is proud to present the Oris Lake Baikal Limited Edition. It’s based on the high-performance Oris Aquis diver’s watch and made in partnership with the Lake Baikal Foundation. Sales of the watch will help raise funds in support of ‘Point No.1’, a Lake Baikal conservation project run by the Scientific Research Institute of Biology at Irkutsk State University that’s also the longest-running and most detailed environmental water monitoring project in scientific history. ‘Point No.1’ is supported by the foundation.

Siberia’s Lake Baikal, which scientists believe is 25 million years old, is hugely important. It holds 20 per cent of the world’s fresh lake water reserves. It’s the deepest lake in the world at 1,642 metres, some 300 rivers flow into it, and it’s home to thousands of species of endemic plants and animals. But it’s under threat from man-made pollution, much of it created by careless industry.

‘Water is the source of life,’ says Rolf Studer, Oris Co-CEO. ‘We believe passionately in conserving it for future generations, and also in acting responsibly as citizens of the world to bring positive change. Every year we seek out pioneering organisations who share these values and work to protect the world’s water.
‘ We’re very proud to be working with the Lake Baikal Foundation and to be supporting the work of ‘Point No.1’ as it continues its vital research and raises awareness of pollution and the urgent need for clean water.