Riviera

10721

Brand  : Baume & Mercier
Collection  : Riviera
Model  : Riviera
Reference  : 10721
Complement : Polished and Satin-Finished Stainless Steel - Black Dial - Strap Rubber
On sale : 2024

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  • Brand  : Baume & Mercier
    Collection  : Riviera
    Model  : Riviera
    Reference  : 10721
    Complement : Polished and Satin-Finished Stainless Steel - Black Dial - Strap Rubber
    On sale : 2024
    List Price : 4 650 €
    Diameter : 42 mm
    Thickness : 11.1 mm
    Styles : Vintage
    Types : Self-winding
    Calibre : Sellita AMT2500
    Complication : H/M
    Case material : Stainless steel
    Case peculiarity : Antiglare (2 faces) scratch-resistant sapphire crystal Sun-satin finished and polished stainless steel bezel equipped with 4 sandblasted steel-ADLC screws
    Black anodized aluminum ring in the middle of the case
    Sapphire dodecagonal case back secured with 4 screws*
    Steel octogonal free crown with Phi logo embossed and black line
    Shape : Dodecagonal
    Water-resistance : 100 meters
    Dial : Skeleton
    Dial color : Black
    Display : Faceted black oxydised open-worked H/M hands coated with white Superluminova (blue emission)
    Glass : Antireflective coating
    Sapphire
    Strap material : Rubber
    Strap color : Black
    Strap clasp : Triple folding buckle
    + More characteristics :
    Movement
    Automatic (Sellita AMT2500)
    Semi skeleton calibre and special open-worked black oscillating weight
    Power reserve: 38h
    Jewels: 27
    Frequency: 4 Hz. (28'800 vph)
    Thickness: 5,45 mm

    Case
    Polished and satin-finished stainless steel case

    Dial
    Open-worked and faceted black dial with vertical sun-brushed finishes

    Strap / Buckles
    Integrated black rubber strap with canvas decor Fast strap interchangeability system that allows to change the strap without any need for tools
    Triple folding stainless steel buckle with security push-pieces Adiustment system for added comfort

DESCRIPTION

  • THE MULTIPLE FACETS OF THE RIVIERA

    At the next Watches & Wonders, Baume & Mercier will reveal new models of the Riviera Collection, paying tribute to the various facets of the French Riviera, which inspired it. While illustrating the Maison’s design savoir-faire and watchmaking expertise, they evoke the distinguishing features of this coastal region’s legendary art of living: the ocean, the mountains, the sky, the streamlined architecture of its modern villas, and of course, its festive nights.

    Since 1830, Baume & Mercier has been creating timepieces that combine beauty and pertinent creativity with the excellence, constancy and reliability of Swiss watchmaking. The brand is distinguished by the artistic sensibility that was passed down from Paul Mercier, and since its beginnings it has demonstrated its pioneering spirit in the “Art of Shapes.” Its savoir-faire in design boldly explores the lines and contours of innovative watch cases and unhesitatingly challenges contemporary conventions, showcasing its artistry with understated elegance. Baume & Mercier’s expression is modern yet not ostentatious, consolidated by both chic minimalism that never goes out of style and a high level of quality, to deliver durability in every sense of the term. These discreetly luxurious timepieces make loyal companions for any watch lover and on any occasion. They are always there for life’s little highlights. In keeping with its status as a celebratory symbol, a Baume & Mercier makes the quintessential first mechanical Swiss-made watch experience. Much more than a watchmaker, Baume & Mercier reflects a state of mind: an elegant yet casual allure that focuses on natural refinement, fine materials, excellent craftsmanship, and comfort. 

    That watchmaking vision inherited from the Baume family, which has endured for nearly 200 years, shines through the dashing Riviera collection. The brand defied the watchmaking codes of the times when, in 1973, it revealed an unprecedented case with a dodecagonal bezel topped with a flat-linked metal strap. It got noticed and became an object of desire, and here it is, fifty years later, still just as creative. As it explores a spectrum of colors and a variety of features, this iconic timepiece shows its resemblance to the Riviera, the sea resort that gave rise to it: that special style, inimitable atmosphere, contrast, emotion...

    Each of the new Riviera models evokes one of the many facets of the Riviera, from its natural features to its delightful dolce vita. The minimalist lines of the ultra-modern villas that dot the shoreline, the tides that set the pace on the coast and challenge the water sports enthusiasts who harness the waves, and the seaboard’s unique blend of natural beauty and modern sophistication.

    The mountains that overlook the Mediterranean offer a breathtaking panorama, while the shimmering waters call out for a refreshing dip.

    At sunset, the Riviera comes to life, scintillating with the glamor, cocktail parties, and gala festivities that began in the golden years of the ’60s and ’70s when the jet set dropped anchor here to merrily cultivate the art of combining opulence and extravagance with carefree insouciance.

    As the hours go by, the lights go down. The night takes on its most dazzling jewels. The bright moon and spectacularly starry sky appear to cast a magic spell throughout the region. During this time of peace and serenity, time appears to stand still and the worries of the world seem to fade.

    This land of contrasts and of paradisaical natural beauty is the idyllic showcase for architectural design. Whether it is adventure or romanticism, whether artistic or gourmet inspiration, the Riviera offers up what each individual seeks.

    From the coast to the open water, Baume & Mercier invites you to an unforgettable escapade at the heart of the Riviera through six new pieces in its Collection.

    The RIVIERA M0A10721 model: The RIVIERA SQUELETTE pays tribute to the streamlined architecture of the modern villas on the Riviera

    7:00 a.m. - As the sun comes up over the Riviera, a special timepiece comes to life. This watch is a masterpiece of modern design inspired by the minimalist lines and bold shapes of the villas that cling to this rock sculpted by the Mediterranean elements. It is a tribute to the passion of Baume & Mercier for the beauty and elegance of simplicity: an ode to the savoir-faire of a brand that has excelled in combining form and function since it was founded. The one who wears this complex timepiece may admire the geartrains and cogwheels at their leisure, as exquisite watchmaking craftsmanship is expressed through the skeleton movement. As it makes its way through these picturesque little lanes, it draws the eye and echoes the region’s chic, cosmopolitan, contemporary atmosphere. When night falls and the cityscape begins to sparkle in the background, it continues to keep the pace, a reminder of the eternal fusion of art and technology that is inherent to the Riviera.

    The Riviera Squelette reveals its openworked mechanism in a satin-polished stainless steel dodecagonal case measuring 42 mm in diameter and 11.1 mm in thickness. A scratch-resistant sapphire crystal with an anti-glare coating on both sides reveals its every detail. Fastened by four screws in sandblasted ADLC-coated steel, the bezel glows in polished and sun-satin stainless steel. A black bezel ring in anodized aluminum visually connects the bezel and caseband. The caseback, also twelve-sided and fastened with four screws, is protected by a sapphire crystal and may be engraved. The free octagonal crown is adorned with the Phi logo that Baume & Mercier chose as an emblem in 1964, embossed and delineated in black.

    Highlighted by vertical brushed finishes, the faceted black dial is beautifully openworked. Its decoration, composed of orderly solids and airy voids, is topped with faceted, openworked oxidized hands coated with white Superluminova which glow blue in the dark.

    A self-winding movement drives this timepiece: this exclusive semi-skeleton caliber is designed exclusively for Baume & Mercier. Its magnificent, specially crafted black oscillating weight is openworked to reflect the geometric shapes of the dial. The movement offers a 38-hour power reserve and oscillates at a frequency of 4Hz (28,800 vph). It is water-resistant to 10 ATM (approximately 100 m). 

    The built-in black rubber strap features a canvas pattern. It is interchangeable without the need for tools thanks to a reliable, robust mechanism.

    Its triple folding buckle is crafted in stainless steel, and features security push-pieces and an easy adjustment feature.

     

  • THE MULTIPLE FACETS OF THE RIVIERA

    At the next Watches & Wonders, Baume & Mercier will reveal new models of the Riviera Collection, paying tribute to the various facets of the French Riviera, which inspired it. While illustrating the Maison’s design savoir-faire and watchmaking expertise, they evoke the distinguishing features of this coastal region’s legendary art of living: the ocean, the mountains, the sky, the streamlined architecture of its modern villas, and of course, its festive nights.

    Since 1830, Baume & Mercier has been creating timepieces that combine beauty and pertinent creativity with the excellence, constancy and reliability of Swiss watchmaking. The brand is distinguished by the artistic sensibility that was passed down from Paul Mercier, and since its beginnings it has demonstrated its pioneering spirit in the “Art of Shapes.” Its savoir-faire in design boldly explores the lines and contours of innovative watch cases and unhesitatingly challenges contemporary conventions, showcasing its artistry with understated elegance. Baume & Mercier’s expression is modern yet not ostentatious, consolidated by both chic minimalism that never goes out of style and a high level of quality, to deliver durability in every sense of the term. These discreetly luxurious timepieces make loyal companions for any watch lover and on any occasion. They are always there for life’s little highlights. In keeping with its status as a celebratory symbol, a Baume & Mercier makes the quintessential first mechanical Swiss-made watch experience. Much more than a watchmaker, Baume & Mercier reflects a state of mind: an elegant yet casual allure that focuses on natural refinement, fine materials, excellent craftsmanship, and comfort. 

    That watchmaking vision inherited from the Baume family, which has endured for nearly 200 years, shines through the dashing Riviera collection. The brand defied the watchmaking codes of the times when, in 1973, it revealed an unprecedented case with a dodecagonal bezel topped with a flat-linked metal strap. It got noticed and became an object of desire, and here it is, fifty years later, still just as creative. As it explores a spectrum of colors and a variety of features, this iconic timepiece shows its resemblance to the Riviera, the sea resort that gave rise to it: that special style, inimitable atmosphere, contrast, emotion...

    Each of the new Riviera models evokes one of the many facets of the Riviera, from its natural features to its delightful dolce vita. The minimalist lines of the ultra-modern villas that dot the shoreline, the tides that set the pace on the coast and challenge the water sports enthusiasts who harness the waves, and the seaboard’s unique blend of natural beauty and modern sophistication.

    The mountains that overlook the Mediterranean offer a breathtaking panorama, while the shimmering waters call out for a refreshing dip.

    At sunset, the Riviera comes to life, scintillating with the glamor, cocktail parties, and gala festivities that began in the golden years of the ’60s and ’70s when the jet set dropped anchor here to merrily cultivate the art of combining opulence and extravagance with carefree insouciance.

    As the hours go by, the lights go down. The night takes on its most dazzling jewels. The bright moon and spectacularly starry sky appear to cast a magic spell throughout the region. During this time of peace and serenity, time appears to stand still and the worries of the world seem to fade.

    This land of contrasts and of paradisaical natural beauty is the idyllic showcase for architectural design. Whether it is adventure or romanticism, whether artistic or gourmet inspiration, the Riviera offers up what each individual seeks.

    From the coast to the open water, Baume & Mercier invites you to an unforgettable escapade at the heart of the Riviera through six new pieces in its Collection.

    The RIVIERA M0A10721 model: The RIVIERA SQUELETTE pays tribute to the streamlined architecture of the modern villas on the Riviera

    7:00 a.m. - As the sun comes up over the Riviera, a special timepiece comes to life. This watch is a masterpiece of modern design inspired by the minimalist lines and bold shapes of the villas that cling to this rock sculpted by the Mediterranean elements. It is a tribute to the passion of Baume & Mercier for the beauty and elegance of simplicity: an ode to the savoir-faire of a brand that has excelled in combining form and function since it was founded. The one who wears this complex timepiece may admire the geartrains and cogwheels at their leisure, as exquisite watchmaking craftsmanship is expressed through the skeleton movement. As it makes its way through these picturesque little lanes, it draws the eye and echoes the region’s chic, cosmopolitan, contemporary atmosphere. When night falls and the cityscape begins to sparkle in the background, it continues to keep the pace, a reminder of the eternal fusion of art and technology that is inherent to the Riviera.

    The Riviera Squelette reveals its openworked mechanism in a satin-polished stainless steel dodecagonal case measuring 42 mm in diameter and 11.1 mm in thickness. A scratch-resistant sapphire crystal with an anti-glare coating on both sides reveals its every detail. Fastened by four screws in sandblasted ADLC-coated steel, the bezel glows in polished and sun-satin stainless steel. A black bezel ring in anodized aluminum visually connects the bezel and caseband. The caseback, also twelve-sided and fastened with four screws, is protected by a sapphire crystal and may be engraved. The free octagonal crown is adorned with the Phi logo that Baume & Mercier chose as an emblem in 1964, embossed and delineated in black.

    Highlighted by vertical brushed finishes, the faceted black dial is beautifully openworked. Its decoration, composed of orderly solids and airy voids, is topped with faceted, openworked oxidized hands coated with white Superluminova which glow blue in the dark.

    A self-winding movement drives this timepiece: this exclusive semi-skeleton caliber is designed exclusively for Baume & Mercier. Its magnificent, specially crafted black oscillating weight is openworked to reflect the geometric shapes of the dial. The movement offers a 38-hour power reserve and oscillates at a frequency of 4Hz (28,800 vph). It is water-resistant to 10 ATM (approximately 100 m). 

    The built-in black rubber strap features a canvas pattern. It is interchangeable without the need for tools thanks to a reliable, robust mechanism.

    Its triple folding buckle is crafted in stainless steel, and features security push-pieces and an easy adjustment feature.

     

  • Brand  : Baume & Mercier
    Collection  : Riviera
    Model  : Riviera
    Reference  : 10721
    Complement : Polished and Satin-Finished Stainless Steel - Black Dial - Strap Rubber
    On sale : 2024
    List Price : 4 650 €
    Diameter : 42 mm
    Thickness : 11.1 mm
    Styles : Vintage
    Types : Self-winding
    Calibre : Sellita AMT2500
    Complication : H/M
    Case material : Stainless steel
    Case peculiarity : Antiglare (2 faces) scratch-resistant sapphire crystal Sun-satin finished and polished stainless steel bezel equipped with 4 sandblasted steel-ADLC screws
    Black anodized aluminum ring in the middle of the case
    Sapphire dodecagonal case back secured with 4 screws*
    Steel octogonal free crown with Phi logo embossed and black line
    Shape : Dodecagonal
    Water-resistance : 100 meters
    Dial : Skeleton
    Dial color : Black
    Display : Faceted black oxydised open-worked H/M hands coated with white Superluminova (blue emission)
    Glass : Antireflective coating
    Sapphire
    Strap material : Rubber
    Strap color : Black
    Strap clasp : Triple folding buckle
    More characteristics :
    Movement
    Automatic (Sellita AMT2500)
    Semi skeleton calibre and special open-worked black oscillating weight
    Power reserve: 38h
    Jewels: 27
    Frequency: 4 Hz. (28'800 vph)
    Thickness: 5,45 mm

    Case
    Polished and satin-finished stainless steel case

    Dial
    Open-worked and faceted black dial with vertical sun-brushed finishes

    Strap / Buckles
    Integrated black rubber strap with canvas decor Fast strap interchangeability system that allows to change the strap without any need for tools
    Triple folding stainless steel buckle with security push-pieces Adiustment system for added comfort